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BlizzCon | Diablo Immersive
Role
- Executive Creative Director
Project Type
- Immersive | Interactive Brand Experience
Responsibilities
- I served as the Executive Creative Director for the holistic re-imagining of the event at the direction of Blizzard Leadership.
• Oversaw the creative development of more than one million square feet of scenic, lighting and experience designs including Tarot Readings, Tattoo Stations, FanFest Meet-ups, Branded partnership integrations and Museum installation
• Collaborated closely with numerous IP’s to develop compelling storylines and maintain a cohesive artistic vision throughout the entire production process
• Led a large and diverse team of creative departments and technical teams across the organization
BlizzCon 2023 was a two-day conference hosting nearly 30,000 attendees at the Anaheim Convention Center. As of 2024 our work on the program has won two platinum level Muse Creative Awards for Best Conference/Convention and Best Experiential & Immersive Community Event.
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